One of the really unique things about our relationship with Regions Bank is the reality that they already use bicycles in their marketing and advertising efforts. This was one of the many things that highlighted to me the logic of working with them and the numerous ways we can collaborate.
Part of our relationship with them, in addition to the financial support they’re providing, is to help bring in financial education and literacy into schools and positively promote their brand in the schools we work with.
They hooked us up with some awesome Regions Bank green bicycles as part of our marketing efforts for them. These are the same bikes you see in the commercials and their many online marketing efforts.
Thanks Regions for sponsoring us and hooking us up with some awesome gear!